SAP Emarsys: The Key to Cost-Efficient Growth and Personalised Customer Engagement
In a world where businesses are under immense pressure to grow while keeping costs down, one of the...
Mastering Omnichannel Strategy: A Guide for B2C and B2B Leaders
In recent years, both consumer and B2B purchasing habits have undergone a profound transformation....
Cutting the Cost: Mastering Total Cost of Ownership (TCO) in E-Commerce
In the rapidly evolving landscape of business technology, understanding the full financial impact...
Subscription Commerce: How to Build a Business on Repeat Customers
What exactly is subscription commerce? In essence, it's a business model where customers commit to...
Outsmarting Competitors with Flexible, Integrated Customer Experiences: A Guide for B2B Leaders
B2B commerce firms are facing unprecedented pressures. Sociopolitical upheavals are wreaking havoc...
Spatial Commerce: The Future of Shopping
Imagine entering a world where your shopping transcends traditional store boundaries, allowing you...
E-commerce Trends in 2024: Navigating the Digital Transformation
In the dynamic world of e-commerce, it's not enough to just keep up with the latest trends; being...
The Rise of Circular Commerce: How Enterprise Retailers Are Embracing Recommerce to Drive Sales and Sustainability with SAP Technology
In recent years, the concept of circular commerce, also known as recommerce, has gained significant...
How Data-Driven AI with SAP CX AI Toolkit Can Transform E-Commerce
Artificial Intelligence Customer Experience E-Commerce Innovation SAP